The London Fly Fishing Fair


Written by: Isobella Ash

This time last week we were one day into the London Fly Fishing Fair (LFFF), alongside lots of brands such as Hardy, Guide, Costa, and Patagonia. There were also lots of great destination fishing venues with stands, as well as UK based stillwaters and river communities. Although Orvis and Fin & Game were two of […]

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You Never Forget Your First Love


Written by: Isobella Ash

The first brook trout I ever saw was about three inches long, little bigger than a baitfish really. But the memory of that vision—of that glittering flash of color and light—remains sharply etched in my mind more than forty years later. I was about nine years old, floating down the Saco River in New Hampshire […]

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Tips For Managing Arthritis In Dogs


Written by: Isobella Ash

Your four legged friend has always bounded around the backyard and trotted easily by your side during walks. But now you’re starting to notice that as your dog ages, some of the spring has inevitably gone out of his step. This isn’t always just old age! If you notice them occasionally having difficulty rising from […]

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We are the first fly fishing company to partner with ‘Anglers National Line Recycling Scheme’


Written by: Isobella Ash

We are delighted to establish a recycling partnership with the Anglers National Line Recycling Scheme (ANLRS). This scheme is the first of its kind in the United Kingdom and has identified a sustainable route for fishing line to be recycled. The non-profit, voluntary scheme was founded and launched in 2018 by the Local Independent Sea […]

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Why Women Should Fly Fish #5050OnTheWater


Written by: Isobella Ash

Earlier this week Claire Zambuni was interviewed by Matthew Wright and the team on Talk Radio about the Orvis #5050onthewater scheme that encourages women to try fly fishing. We want to make it easier for women to get into this typically male dominated sport as this can often leave women to feel unwelcome on the […]

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Let Curiosity Be Your Guide


Written by: Isobella Ash

At Orvis, we want to encourage women to have a deep personal connection to the adventure and wonder in nature. We do this by not only outfitting women with products that truly reflect their style, values and high standards for quality, but also sharing authentic experiences in the outdoors, such as fishing, camping, coasteering, mountain […]

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The Finest Therapy On Earth


Written by: Isobella Ash

This year, over a quarter of us will experience a mental health problem or condition of some kind, which is an astonishing figure. However, it has been discovered that Fly fishing is extremely good for your mental health and well-being, but how is that? I have fished the fly for over 30 years, the realisation […]

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A Special Visit to Pets As Therapy


Written by: Isobella Ash

Here at Orvis UK we wanted to start the year right. What better way to do this then to travel down to the Pets as Therapy’s (PATs) new headquarters and present them with a cheque! This wonderful charity help enhance thousands of lives each day by dedicated volunteers and their pets giving up some spare […]

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